KUNMING, China, July 21, 2025 /PRNewswire/ -- The 23rd Kunming International Flowers & Plants Expo (IFEX) and China Kunming International Flower Expo (KIFE) will take place from September 19 to 21, 2025, at the Kunming Dianchi International Convention and Exhibition Center. The event is set to bring together over 500 exhibitors from countries including the United Kingdom, the Netherlands, and France, positioning Kunming once again at the heart of global horticultural innovation and trade.

As one of Asia's leading floral industry events, this year's KIFE/IFEX will span 60,000 square meters, with more than 90% of the exhibition space already booked. The expo will feature specialized exhibitions, industry forums, interactive experiences, and live demonstrations, providing a comprehensive platform for showcasing global advancements in floriculture and fostering international trade cooperation.

Key Highlights:

• Strategic Location: Situated in Yunnan, China's floral heartland, Kunming serves as a major flower distribution hub in Southwest China.
• International Collaboration: With France as the guest country of honor, national pavilions will spotlight floral artistry and local varieties. Featured French exhibitors include Meilland International (roses), Morel (cyclamen), and Georges Delbard (roses and fruit trees). Top Dutch breeders—De Ruiter, Van Den Berg Roses, Schreurs, and Rijkland—will also showcase their latest floral innovations. 
• Flower Farm Visit: Join this tour to see cutting-edge horticulture. Network directly with farm managers and breeders driving Asia's floral revolution. Enjoy exclusive behind-the-scenes access.

Co-located Exhibitions:

• 2025 Asia International Tropical Plants Expo: Will invite well-known enterprises from Thailand, Malaysia, Indonesia, Brazil, Panama and other hot plants of the main places of origin exhibitors.
•  2025 Yunnan International Berry Expo: Centered on blueberries and encompassing other small berries such as strawberries, raspberries, and blackberries, the expo is a premier international event dedicated to the berry industry. It aims to showcase the latest global research achievements, technological applications, and market trends in the berry sector, providing a platform for communication and collaboration across the global berry industry chain. At the same time as the expo, The 2nd Yunnan International Blueberry Industry Development Conference will also be held. Past speakers have included, amongst others, Fall Greek, Planasa, Legro, Originalius, Haygrove, PLASTIKA, Joyvio Group, and SF Express.

Professional Forums:

• New Plant Variety Protection in China (Floriculture) – Exploring strategies for IP protection in flower breeding.
• Modernization of Floriculture Infrastructure – Highlighting the latest in agricultural technology.
• Digital Empowerment of Horticulture – Examining digital transformation across the industry.
• E-commerce Marketing for China's Floral Industry – Insights from top platforms and livestreaming influencers.

In 2024, the event drew over 84,000 visits, with on-site transactions exceeding 200 million yuan. More than 92.3% of exhibitors reported high satisfaction with their participation.

"International visitors flocked to this year's exhibition, showcasing Yunnan's floral industry on a global scale. The event highlighted diverse regional blooms and cutting-edge varieties, advancing tech innovation in the field," said Duan Jinhui, exhibitor representative.

"There are many types of products and companies that can cooperate with. Many exhibitors with attractive designs, and this time there are more choices for equipment and technology which is good. We have seen new varieties and already negotiated with several companies to prepare for cooperation," said Rose Marie Gonzaga, Managing Director of Tri GonzFlower Trading Corp.

Why Attend:

• Full Industry Coverage: Engage with over 6,000 distributors for one-stop floral sourcing.
• Smart Business Matching: An intelligent system helps efficiently connect enterprises with potential partners.
• New Varieties on Display: Discover Yunnan's proprietary flower breeds leading industry trends.
• Cultural Events: Enjoy live floral art performances and exclusive Kunming-themed floral souvenirs.

With a strategic vision to become Asia's leading flower trade hub, KIFE and IFEX aim to foster collaborative growth through innovation and global partnerships.

For more information, please visit: https://www.ifexflowerexpo.com/en-gb.html
Register here: https://reed.infosalons.com.cn/reg/IFEX25/registeren/login